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It’s Not Facebook’s Fault You (or Your Business) is Failing: Part I - You

November 16, 2009


Facebook is a fantastic tool for acquiring leads and growing your business.  However, Facebook does offer a new set of distractions.

I’m splitting this post into two parts in order to direct the content to two different, primary audiences: the individual looking for work; and, the business owner.   Depending on your current position, you should be aware of the distractions that may be causing you or your business to be less productive. 

Also, these two posts may seem hyper-critical, but please realize, my belief is quite simple…If you don’t like what you’re doing or the results, stop complaining and either change your attitude or change what you’re doing.

As the economic crisis continues, my Facebook status feed continues to grow with status updates painted with gloom and depression.  It seems that more and more people are using Facebook to voice their discontentment and sorrow.  Perhaps, you are one of them.

Don’t get me wrong.  I understand that there are many people hurting; and, again, you may be one of them.  But, one question for you…What are you doing about it?

The origins for writing this post are the constant status updates by users who occasionally post an update of sorrow and then immediately follow the update with multiple messages from Farmville, Café World, Mafia, Happy Aquarium or a host of other Facebook platform applications.  Additionally, the user’s status update is filled with these application blurbs throughout the day – everyday.  Furthermore, if an employer was to look at your Facebook feed (and don’t worry, they will), what does your status feed say about your work ethic and determination?

Again, Facebook can be a powerful resource for lead generation and business growth – but, only if it is used as a building tool and not a distraction.  Your use of Facebook determines your value in the workforce.

So, stop planting seeds on your farm in Farmville and Farmland and plant seeds in your future.  Stop knocking off people in Mafia and start knocking on doors.  Stop feeding fish in your Happy Aquarium and look for ways to feed you and your family.

A wise man once said, “Lazy hands make a man poor; but diligent hands bring wealth.”

So, what are you waiting for?  Get up and get going.  Make something happen today.